Google Ads

Get more from your Google Ads campaigns with Adver. Our certified experts use data-driven strategies to optimise your ads, boost conversions, and deliver maximum ROI. Contact us today to learn how we can help your business succeed online.

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What are Google Ads?

Google Ads is an online advertising platform that allows businesses to create and display ads on Google's search engine and partner websites. With Google Ads, businesses can target specific keywords and demographics to reach their ideal audience. Advertisers pay based on a cost-per-click or cost-per-impression model, and have the ability to set daily budgets and track performance metrics in real-time. Google Ads offers a powerful way for businesses to drive website traffic, increase sales, and reach new customers.

What to expect

  • Increased website traffic

    Drive more visitors to your website by targeting users who are actively searching for keywords related to your business.

  • Improved brand awareness

    Display you ads to a wider audience, increasing your brands visibility and recognition

  • Higher return on investment (ROI

    A cost-effective advertising solution that allows you to track and optimise your campaigns for maximum ROI.

What do Google Ads Offer?

Quality Score Systems

Google uses a Quality Score system to evaluate the relevance and quality of your ads and landing pages. This score takes into account factors such as ad relevance, landing page experience, and expected click-through rate. A higher Quality Score can improve your ad's visibility and lower your cost-per-click.

Display network

In addition to appearing in Google search results, Google Ads also allows you to display your ads on websites that are part of the Google Display Network. This network includes millions of websites and can provide additional opportunities to reach your target audience.

Data Driven Insights

Google Ads uses machine learning to provide data-driven insights and recommendations on how to optimise your campaigns for maximum results. This can help you to make data-driven decisions and improve the effectiveness of your advertising efforts.

FAQ - Google Ads

Adver's team of experienced Google Ads specialists can help you develop custom ad creative, targeting, and messaging that resonates with your target audience and drives results.

Adver uses a variety of metrics to measure the success of your campaigns, including click-through rates, conversion rates, and return on investment (ROI).

Yes, Adver can help you optimise your Google Ads campaigns for mobile devices, ensuring that your ads are displayed effectively on all types of devices.

Adver stays up-to-date with changes in the Google Ads platform by attending industry conferences, webinars, and workshops, and by regularly reviewing industry publications and news.

Adver provides full transparency and control over your Google Ads campaigns, and we work closely with you to ensure that your campaigns align with your business goals and objectives.

Yes, Adver uses a variety of targeting options, including demographic, geographic, and interest-based targeting, to help you reach your ideal audience and maximise your Google Ads ROI.

Adver offers local SEO and Google My Business optimisation services that can help you improve your visibility and ranking in local search results, driving more traffic and leads to your website.